• Showcase of Canon’s comprehensive professional print portfolio right in the heart of Europe

• New showroom designed to put printers on the path to profit, and prove Canon’s increasing commitment to the market

• 600m² showroom ensures customers can see Canon professional print in its entirety

BRUSSELS, March 19, 2008 – Canon Europe, world leader in digital imaging technology, has today announced the opening of its new Professional Print Demonstration Centre in Diegem, Brussels. The showroom, which features Canon’s full range of Professional Print products, provides visitors with the opportunity to experience the latest and most innovative technology from Canon first-hand.

Located within easy reach of Brussels airport and the main rail station, the Professional Print Demonstration Centre is divided into three distinct areas; commercial print, Print-for-Pay and copy shops, as well as corporate reprographics. Visitors to the showroom will have the chance to see demonstrations from a range of products, including the imagePRESS C7000VP, as well as the imagePRESS C1, plus its full range of comprehensive solutions. New products such as the imagePRESS C6000 will also be available for demonstration.

Taking customers on a journey, whereby they start with a full consultancy session, showroom staff will be on hand to discuss business challenges with visitors, and to find the best Canon solution to support their needs. All this is done prior to seeing the devices at work.

Demonstration Centre Manager Dirk Jurgen explains: “Our main goal is to understand the issues our visitors face in their individual business situations. Once we have discussed these, we can provide information about the solutions on offer, including the business development support tools in the Canon Essential Business Builder Program. To see the complete range of devices in the showroom helps our customers decide how to best meet their business needs.”

With ample space and flexibility, the 600m2 showroom offers visitors a range of features, including innovative meeting rooms, conference facilities, rest areas and a ‘history wall’, showing landmarks in Canon’s first 70 years.

David Preskett, European Marketing Director, Professional Solutions, Canon Europe says: “The opening of this impressive new facility further demonstrates Canon’s commitment to the European market for Professional Print Solutions. It gives us the space to show our expanding range of products, and our customers the ideal environment in which to experience our portfolio.”

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