Selling Digital Print

The Selling Digital Print workshop aims to equip delegates with the necessary skills and tools to help them succeed in the digital print sales arena. By drawing on a mixture of hands on experience and proven sales techniques, the workshop will deliver practical ideas that can be implemented immediately on return to the working environment.

Everyone talks about selling solutions in the digital print world, but what is a solution?  And how do you identify the right one for your customers?  Understanding solution selling is essential for you to maximise the value of your digital print investment.

You will learn:

• The benefits of colour digital print

• Selling solutions, not products

• Who you should be talking to

• What you should be saying

• The main objections you will meet from customers and ways of overcoming them

• An exploration of the market sectors that colour digital print can open up

• Using case studies to explore how companies are currently using digital printing for commercial advantage

• Proven sales techniques – a reminder of some of the methods used by successful sales people

Find out the latest dates and registration details

Educational Workshops