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London, UK, 20th May 2013 – Canon Europe today announces its exciting new through-the-line campaign using the creative theme ‘Power to your next step’. The campaign, the first from Canon to encompass all consumer and pro product categories, reflects Canon’s strategic commitment to becoming a lifetime imaging partner, coupled with the goal of empowering, educating and inspiring consumers to take their ‘next step’ in imaging. Running across EMEA throughout the summer and beyond, the campaign goes live starting with the TV ad airing over 200 times today on UK television, a prime spot will be during the ITV lunchtime news at 1pm.
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