Think Digital supports the print community by providing readers with industry insight, new ideas and inspiring success stories.
With the proportion of high value VDP work forecast to remain static, we look at ten ways that PSPs can generate more revenue by adding value to the VDP services they already offer.
Industry insight, discussions with digital printing experts and the latest news to support your printing business.
Whether you’re a pro photographer or a PSP, printing wide format black and white images could be an opportunity to take advantage of market trends and expand your services.
The emergence of social media over the past 15 years has transformed how people communicate. Some PSPs see it as a threat to print, but when used correctly, it can be a useful marketing tool.
For PSPs, marketing automation is more than just helping to increase the effectiveness of print within a customers’ marketing campaign.
Real-life stories from our customers revealing how working with Canon has helped solve their commercial challenges and taken their business to the next level.
After breaking away from a large reprographic company in 2004, the ambitious British start-up enterprise Online Reprographics wanted to become a prominent business in the architecture, design and construction markets.
Canon and Trykkpartner worked together to develop a new strategy targeting the high-end personalised real estate brochures market, among other promotional colour applications, leading to a 100% increase in digital revenues over three years.
A workflow solution based on PRISMAproduction helped Service Point Holmbergs to handle an increased number of titles, reduce inventory, lower costs and shorten delivery time for their customers.
Parajett’s success in direct mail and transactional print is underpinned by an end-to-end, fully automated digital printing workflow.
Polestar has transformed one of its divisions into a market leader in full colour transactional, regulatory and business critical mail services.
In just ten years Latent Light has transformed from a sideline into a successful photo printing business.