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Welcome to VIEW

Where inspiration, innovation and imaging technology meet – today and tomorrow.
A red-haired woman in a woolly hat is viewed from the back. Her arms are outstretched as she faces the sunshine in a frosty woodland.

Featured

The subtitle surge and why we can’t get enough of text on screen

It’s not just a ‘young people’ thing. More of us than ever are switching on subtitles when we watch film and TV – but why? And what do they solve?

Read the full article

29 May 2023

A pair of socked feet rest on a red cushion on a table. Beside them is a bowl of popcorn. Beyond both is a blurred TV playing a show with subtitles.

Read the latest stories from the world of Canon

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  • A pair of hands on a wooden desk, signing what appears to be a letter with an elegant black pen.

    Article

    Monochrome makes the world go round

    Black and white print, boring? No way! Monochrome print is still everywhere, playing a quiet but powerful role in so many industries and places.

    18 May 2023

  • A pair of hands holds a smartphone. On the screen is the same image of a woman six time, each photo with different hair colour.

    Article

    Have beauty filters stopped being fun?

    Beauty filters have changed a lot. While puppy ears still linger, many of us are turning to hyper-realistic AI-driven tools that do more than tweak.

    15 May 2023

  • An explosion of white powder against a black background.

    Article

    Bright, warm, absent or deadly? The colour that is also a paradox

    White is a colour that has defied definition for centuries and its use, formula, popularity and ability to affect our thinking has never stop changing.

    27 Apr 2023

  • Article

    Breathing houses

    Fernando Guerra’s architectural photography goes beyond the façade, capturing how the house breathes. Because a building is nothing without people.

    24 Apr 2023

  • A teenaged girl holds LED light tubes in front of a woman and two small children who are sat at a table. Behind her, a woman holds a camera to photograph them.

    Article

    Isabelle: The floating village where Ukrainian children live and learn

    A passenger ferry is an unusual place to find a classroom, but this is life for the Ukrainian refugees and their children who live on board Isabelle.

    20 Apr 2023

  • A young woman wearing headphones lies on the grass in a park, reading a book.

    Article

    The power of GenZ and the #BookTok boom

    In 2018, an unexpected rise in printed book sales began to happen, thanks to millions of book-loving teenagers… and an extraordinary TikTok hashtag.

    10 Apr 2023

  • Two teenagers in a concrete recreational area. The girl is on a skateboard and the boy is a couple of metres away, walking towards her.

    Article

    From pictures to progress: how NGOs create awareness through captivating stories

    When there is so much need, how do charities and humanitarian organisations stay afloat? Plan International create partnerships through storytelling.

    06 Apr 2023

  • A large number of people walking across a zebra crossing, viewed from above.

    Article

    Clever crowd counting: fast, accurate and helpful

    Keeping crowds of people safe is all in the numbers, but manually counting people can be tricky. So, why not use Artificial Intelligence to do it for you?

    03 Apr 2023

  • Article

    “A magnet for creativity” – inside Canon’s new studios

    For an image-driven business, a studio isn’t a luxury – it’s a necessity. So, when Canon EMEA & UK moved to a new HQ, it was time to raise the game.

    30 Mar 2023

  • The hands, arms and torso of a woman, who is wearing a grey long-sleeved top. Her hands are making the British Sign Language sign for ‘linguistics’, the thumb and forefinger of each hand forming a circle and meeting at the fingertips.

    Article

    The expressive, bold and visual language

    Becki Lilley’s first language is BSL, and she is thrilled by its increasing popularity and the ever-greater representation of Deaf people in the media.

    27 Mar 2023

  • A 3D illustration of a warehouse, with shelves on left and right stacked high with brown cardboard boxes. Moving down the middle, between the shelves, is a yellow and black flat robot with a box on top of it, being transported down aisle.

    Article

    How Visual SLAM creates cameras that see

    How does a robot know where it is when it doesn’t have eyes? If it’s built with Visual SLAM, then it uses specially adapted Canon cameras to see.

    23 Mar 2023

  • Two pairs of hands explore a black and white elevated print image of a young man.

    Article

    Feel the news: bringing photojournalism to the visually impaired

    Photojournalism is filled with emotion, detail and nuance. So, how can it be accessed fully by the visually impaired? By combining knowledge and tech.

    20 Mar 2023

  • The figure of a person seated on the paved ground with their back against a tree stump. They are reading a book, but the light and shade obscures the detail of how they look or what they are wearing. In the background of the image are trees and a bridge, seen from the side. The sun shines golden through the bridge, illuminating the ground in front of the figure and some of the trees.

    Article

    Celebrating creators in all worlds

    We now exist in worlds within worlds, but still want to capture memories, create art and share it. But how? Through virtual photography, of course.

    13 Mar 2023

  • Left, a portrait of Zoë Rose. She has long red hair, a green top and silver glasses. On the right, a portrait of Sakina Asadova. She has long dark hair, a checked blazer and silver hoop earrings.

    Article

    Making progress: two inspiring women leading the way in cybersecurity

    Most Inspiring Women in Cyber’, Zoë Rose and Sakina Asadova discuss their careers and share words of advice for those following in their footsteps.

    06 Mar 2023

  • On the left, the red logo of The Lucy Rayner Foundation, which has a red lipstick kiss print on the top right. On the right, a black and white portrait of young woman with long dark hair, she raises her eyes to the sky and pouts, as she makes a ‘V’ with her fingers to frame one eye.

    Article

    In Lucy’s name: how a mother turned tragedy into a lifesaving charity

    Jenny Rayner, the CEO of The Lucy Rayner Foundation has turned the trauma of loss into a powerful force for good. Content warning: suicide

    02 Mar 2023

  • A man wearing a black zip-up fleece and black durag holds a Canon cinema camera, the bare branches of a tree behind him.

    Article

    Being the change: shifts in filmmaking that go beyond tech

    Our new report, The Future of Filmmaking, notes four shifts in the industry which go beyond tech. So, just what are these forces creating such change?

    24 Feb 2023

  • Two long-haired young women sit on the front of a jeep, smiling. They wear brightly coloured nineties-style shell suit jackets with bright leggings, one in bright acid orange and another in primary-coloured geometric shapes. They wear bright make up to match. The sky is bright clue and clear, and there are trees behind them. To their right, on the roof of the jeep is another person, but only their legs can be seen and are clad in bright red tights and black brogues.

    Article

    Design in 2023 takes us ‘anywhere but here’

    What do ‘mysticism’, ‘nostalgia’ and ‘bold journeys’ have in common? They’re influencing this year’s design trends and all show us a desire to escape.

    23 Feb 2023

  • Three casually dressed people in a white-walled room sit and stand around a wooden table. Two are wearing VR headsets and a third headset sits on the table, alongside white coffee mugs, pens, paper, a notebook and a laptop. On the wall next to them are seven yellow sticky notes.

    Article

    Meta-morphosis: Is work the final conquest for the metaverse?

    If you think your workplace is the last to catch up with new technology, fear not: the metaverse will be heading your way. You just might not notice.

    20 Feb 2023

  • A man dressed in black is wearing a black Canon MREAL X1 mixed reality headset that covers his eyes. It has a neon blue stripe in the space between where his eyes should be. He crouches beneath a virtual representation of the chassis of a vehicle and points a finger to a spot just off the centre.

    Article

    MREAL: The distinctly human magic of Mixed Reality

    When it comes to Extended Reality, it’s easy to focus entirely on the tech. But when Canon engineers designed MREAL, they paid attention to people.

    16 Feb 2023

  • A sea of blue and white clouds and fog with dozens of dead trees emerging from within. In between the dead trunks, which still have spikes of old broken branches attached, there are a few new green trees peeking through.

    Article

    What you don’t see

    From mountaintops before dawn, Canon Ambassador Radomir Jakubowski strives to show us strength and resilience in nature we might not normally see.

    06 Feb 2023

  • A young man in a uniform red top and black apron stands in front of supermarket shelves, smiling. He holds a tablet computer and looks as though he is a retail worker.

    Article

    Retailers have a new superpower

    Next-gen computer vision offers extraordinary abilities and insights. Discover how Axis Communications is helping retailers to put them to good use.

    02 Feb 2023

  • A hand holds a phone. On it shows an incoming call from “Leonard in Forest”, a green button to accept, a red button to decline. The background photograph is an opening on a forest of green trees and foliage.

    Article

    Knock at the Cabin for tech to make your heart race

    Visitors to Canon at CES 2023 discovered new immersive ways to experience Knock at the Cabin, a new movie by critically acclaimed director, M. Night Shyamalan.

    30 Jan 2023

  • Five people sit on chairs in a circle, talking. Behind them are two windows with the light shining through and there is a green leafy plant in the left foreground.

    Article

    Photography for the self

    Identity is essential to good mental health and Dr Neil Gibson of Robert Gordon University uses and teaches photography as a tool for self-exploration.

    26 Jan 2023

  • A young woman in glasses and a dark blue headscarf stands at a lectern, speaking into microphones. Behind her are the high-backed leather benches of parliament, filled with other young people

    Article

    A young activist fighting for the future

    “Standing in the crowd was not enough,” says Nabilah Chowdhury, winner of Canon Young Champion of the Year. She shares her inspiring activism story.

    19 Jan 2023

  • A selection of cosmetics and make-up brushes lying on a crimson/magenta table. There are also sparkles and glitter on the table.

    Article

    Viva Magenta! The big business of Colour of the Year

    Pantone’s Colour of the Year might just seem like a bit of fun, but its industry reach makes it big business. Now it’s heading for the metaverse.

    12 Jan 2023

  • An overexposed photograph of the head and shoulders of a woman. She has shoulder length hair that falls across one eye and is wearing a red top. On the left is her shadow, which looks brown. On the right the wall appears a golden yellow.

    Article

    #vintagedigitalcamera? It’s more than just a vibe

    If you’ve seen grainy, overexposed and lo-fi images surfacing on the socials, blame Gen Z. They’ve rediscovered the 90s digital camera vibe. But why?

    09 Jan 2023

  • A brightly coloured illustration on a white background. Among the stylistic elements are drawings of Canon lenses, a paintbrush, Japanese lettering, a black image of a person operating a film camera, the words ‘reach’ and ‘rethink’ depictions of buildings, hearts and paint splashes. On the right is a QR code.

    Article

    Let art inspire you to find your ‘phygital’

    With a spirit of exploration, Amrita Sethi left her job and became an artist. Today her art is ‘phygital’, and she inspires businesses to do the same.

    05 Jan 2023

  • A dark purple tinted concept image of a pair of hands holding a tablet computer, the forefinger and thumb of the right hand making a pinching action against the screen. Overlaid onto the image are lightbursts where the fingers touch the screen and binary numbers.

    Article

    CES 2023: The big ideas shaping the future

    CES in Las Vegas is always the hotly anticipated tech event of the year and in January 2023 there will be some world-changing themes to watch out for.

    22 Dec 2022

  • A black and white image of five people in waterproof clothing trying to push a small fishing boat from the shore back into a choppy ocean. In the front and centre of the shot sits a black dog, his fur windswept and leaning to the left as the wind blows hard against him.

    Article

    Capturing lives, experience and truth on camera

    Watching people throughout his career has taught Canon Ambassador Piotr Malecki a simple truth: that humans want to be good and do good things.

    19 Dec 2022

  • The upper body of a bearded man who is wearing a white hooded sweater and white VR headset. He has his left hand raised with finger pointed as though to press a button. He stands against a blue/grey gradient background.

    Article

    Meta-morphosis: how real is an immersive world?

    What might happen to us when the boundary between online and offline begins to blur? And how might our psychological, physical and cyber safety change?

    19 Dec 2022

  • Artist Caroline Byrne smiles as she looks at the oversized blue and red paper flower sculptures that she holds. She has long blonde tightly curly hair and is wearing a black sweater.

    Article

    A space for nature, sculpted from paper

    Two years ago, artist Caroline Byrne’s paper botanical sculptures were a lockdown project. Today they are bringing the joy of nature to city dwellers.

    07 Dec 2022

  • The seventeen United Nations Sustainable Development Goals, laid out in a brightly coloured table form and numbered. Each goal has its own icon.

    Article

    Three ways to make the SDGs work for your business

    The SDGs can be a guiding light in understanding and mapping a commitment to sustainable business. But how do organisations begin their SDG journey?

    05 Dec 2022

  • A child is sat at a table in front of a laptop. They are wearing a red, white and green striped sweater and a VR headset. They have both their hands raised in front of them, palms flat outwards, as though touching something.

    Article

    Meta-morphosis: how do we find the new classroom?

    What will we learn in the metaverse? And how do we get there? Educators, experts and a student talk about this last bastion of digital transformation.

    01 Dec 2022

  • Two stacks of brochures, side by side, photographed at a slight angle from above, so you can clearly see the stack and the cover. On the cover is a Japanese-style illustration of a fish, surrounded by flowers and leaves. It is printed against a patterned background of fans. The text beneath it, in capital letters, reads, ‘make it futureproof’. Beside this text if a red, yellow and orange origami-style shape and beneath it is the red Canon logo.

    Article

    Four dynamic ways to future-proof your business

    In turbulent times we seek safety in stasis – but why? When change is constant, we need to learn how to build it in to our businesses in order to grow.

    28 Nov 2022

  • A netball team, posed for the camera with five people stood at the back and four on one knee at the front. They all wear red Canon branded polo shirts and white Canon branded baseball caps. The man stood at centre back holds a netball.

    Article

    The engineer with an inspiring career

    Rebecca Fox is a Canon Medical CT Technical Support Engineer, and every day she works with a team who service and repair lifesaving CT scanners.

    24 Nov 2022

  • Ten models pose in front of an amphitheatre-style set of steps. They are all wearing clothes from the Adaptive collection – jeans, shorts, belted shorts and utilitarian trousers and jackets. In the centre, one model sits in a wheelchair.

    Article

    Adaptive: fashion for everyone

    Fashion house, Iulia Barton has partnered with Canon Italia to bring their vision of truly inclusive and sustainable clothing to a global audience.

    17 Nov 2022

  • Three young women in headscarves stand in the desert. Two are crouching, one is stood. They are all holding cameras up to their faces and taking photographs.

    Article

    Different lives, same love: teaching the young photojournalists of Jordan

    What happens when you put a Pulitzer Prize winning photojournalist in a room with 30 teenagers who love photography? They bond and they learn.

    10 Nov 2022

  • A dark haired woman in blue scrubs and purple latex gloves sits in front of a computer screen with assorted medical devices surrounding it. She has turned from the screen to pose for the camera.

    Article

    Taking the examination of exotic animals to the next level

    Dr Maria Ardiaca tends to over 3000 sick animals a year, but there’s not a puppy in sight. Instead, her clinic treats axolotls, geckos – even minipigs.

    31 Oct 2022

  • Seven bodies, in leotards of cream and brown, their faces covered in masks of plaited hair, form an arch with their combined bodies. One dancer in the centre stands solid, legs apart, holding two dancers in cream, whose bodies face outwards, and legs lifted in the air. On either side of them are two figures bent over, their backs facing also the centre of the formation. They hold a dancer each, as though executing a dip in ballroom dancing. The whole scene is set in a green field, against a backdrop of grass, bushes and blue clouded sky.

    Article

    Eliška SKY’s ‘Parasites’: Human sculptures and global goals

    Eliška SKY’s exploration of the UN Sustainable Development Goals is a stunning and surreal interpretation of destruction, action, fear and hope.

    13 Oct 2022

  • Article

    African gamers head into Kombat

    eSports is big business globally and in Africa, tournaments such as PSG’s ‘Fatalis’ are attracting gamers who aren’t just looking for fun, but careers.

    10 Oct 2022

  • A monochrome image of a roll of toilet paper hanging on a wooden plunger stuck to a freestanding white panel. Beside it, bottom left is another plunger, similarly attached to a freestanding white panel. © Eberhard Schuy

    Article

    Nothing is inhuman

    It is a rare skill to find a life essence in the inanimate, but Eberhard Schuy’s gift for deep observation infuses still life with grace and humanity.

    06 Oct 2022

  • A smiling man and woman stand facing the camera, shaking hands. They are holding a framed certificate to the camera with their spare hands. The man is wearing a dark blue suit, and shirt with no tie. The woman is wearing a high-necked yellow and black blouse. They both wear lanyards around their necks.

    Article

    Future professionals learn the Spectrum of print

    Spectrum’s Campus Programme asks talented young people from all backgrounds to apply for a chance to ‘earn and learn’ and everyone feels the benefit.

    03 Oct 2022

  • A concept of a neural network of soft illuminated lines in shades of green and white, criss-crossing against a black background.

    Article

    Meta-morphosis: how do we reach a metaverse state of mind?

    Right now, the metaverse is no more than a lot of speculation – and that’s great! With nothing off the table, creators are free to show us what might be.

    30 Sep 2022

  • Article

    How podcasts became the soundtrack to our lives

    In under twenty years, the podcast has gone from niche to normal. But how did it happen? And what are the secret ingredients that keep listeners loyal?

    29 Sep 2022

  • Two swimmers photographed from the chest up. The swimmer on the right has their arm around the shoulders of the swimmer on the left. They are both wearing white swimming caps, with goggles pushed up over it on the right-hand swimmer. She also wears a blue jacket over a blue swimming costume and the ribbon of a medal can be seen around her neck. The left-hand swimmer wears a red costume with blue trim.

    Article

    Passion, podiums and partying: volunteering at the Special Olympics

    In 2018, Canon UK’s Claire Behan volunteered as a photographer for Special Olympics. Today, she covers their events worldwide and loves every minute.

    19 Sep 2022

  • A close-up of a thick scar on black skin, showing the detail of the skin’s tension lines and scar tissue.

    Article

    The scars we wear

    Canon Ambassador Yagazi Emezi sees stories in scars and treats them with gentle dignity, exploring how we view our bodies and their healed wounds.

    15 Sep 2022

  • Two hands in silhouette, reaching out towards each other against an orange/red background that looks like a sunset.

    Article

    Better together: why mentoring matters

    Meeting the right mentor can be life changing, offering the kind of invaluable counsel, support and honesty that is as effective as it is uplifting.

    12 Sep 2022

  • The silhouettes of four children, all different heights, play football against a dramatic orange sunset. The contrast between the flat blackness of the children and the deep orange of the sky makes them look like cardboard cut-outs.

    Article

    What can you see in a split second?

    Our Redline Challenge 2022 asks photographers to tell a ‘A Split Second Story’. But what could possibly be so fleeting yet also say so much?

    01 Sep 2022

  • Seven children run side by side down an open corridor towards school doors. Their feet are either one or both off the ground and they all wear a different kind of backpack on their backs. The light suggests the sun is shining.

    Article

    What grownups can learn about work from a new school term

    What is it about school that makes starting a new term after a long summer so easy? And what might the equivalent look like in the modern workplace?

    08 Sep 2022

  • The head and neck of a Common Tern. It has a white body and black and brown crown, with a brown-tipped bright red beak. It has its beak open.

    Article

    For great bird photography, use your ears first

    Canon Nordics have teamed up with Ambassador Jonas Classon to help aspiring bird photographers learn calls that will help them take the perfect shot.

    22 Aug 2022

  • Ten men and women wearing the traditional dress of the Maasai tribe stand on a grassy verge between two pop-up banners displaying the Miraisha and Canon logos. The man in the centre of the image jumps high into the air. © Peter Ndungu

    ARTICLE

    A new experience for the Maasai Mara

    A new Canon Experience Centre in the Maasai Mara isn’t just for safari lovers. The Maasai people are using it to advance their skills and careers.

    15 Aug 2022

  • Men in a rugby scrum, pictured from the waist down. Three on the left, pictured from the rear, are wearing white shorts and red shirts. The players on the right are largely unseen, but one is wearing a blue, black and white shirt. They scrum against a blur of green grass.

    ARTICLE

    Rugby as a life, a love and a state of mind

    Rugby has been Eric Gauzins’ passion for 30 years and he hopes to be an official at the Rugby World Cup 2023. He shares how rugby has changed his life.

    11 Aug 2022

    • On the left hand side of the image, a woman stands on a train platform at sunset with her back to the camera. She is wearing a large blue backpack. On the right, a train draws near to where she stands on the platform.

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