Sponsorship at Canon Hero

Sponsorship at Canon

Our sponsorship and partnership activities across EMEA span a range of social, cultural and sporting activities that support our Business and Corporate Social Responsibility objectives. Through these activities, we strive to contribute our imaging expertise and broad product portfolio to make a difference within society.

Apply for Sponsorship


Expo 2020 Dubai
Canon is the Official Printing and Imaging Provider of Expo 2020 Dubai. This platform provides an exciting opportunity for us to demonstrate our innovative technologies, products and services throughout the six-month celebration which takes place from 20 October until 10 April 2021.
Dubai Expo 2020
Visa pour l’image
Canon has been supporting Visa pour l’image, one of the world’s leading photojournalism festivals, for the last 29 years. We provide week-long training courses for media students across Europe, to train them in expressing their stories, covering everything from conflict and nature to people and the environment.
Visa L’image
Canon Foundation in Europe
The Foundation supports our corporate philosophy of Kyosei, 'living and working together for the common good'.
4.5_Sponsorship_at_Canon_Visa_L'image

Apply for Sponsorship

When considering the many sponsorship proposals that Canon Europe receives, we use the following criteria to help us decide whether we enter into a partnership:

  • We do not sponsor individuals or teams. This includes bloggers, vloggers and any travel projects where the individual seeks a free product in exchange for promotion
  • Visit the Canon Pro site for more information on the Canon Ambassador programme
  • The event/activity must be a pan-European project. For local activities, please contact the relevant Canon office
  • The event/activity cannot have any religious associations, political connections, or be associated with warfare of any kind
  • Any event/activity we consider must support our sustainability objectives


If your event or activity fits the criteria listed above and you would like your proposal to be considered for sponsorship, please complete the form below. Please be aware that much of our sponsorship strategy is fulfilled by our ongoing partnerships and that budgets for additional opportunities are very limited. We regret that, due to the very high number of enquiries we receive, we are not always able to respond personally to all requests. If your proposal is successful, you will be contacted within 60 days of receipt of your application.

To apply for sponsorship, please fill in the form and one of the team will be in touch with you