Kern GmbH is one of the major offset printing companies in Germany, with an output of around 60 million sheets per year. A variety of digital presses are used to complement the overall technology portfolio and are chiefly used for made-to-order final production with pre-printed offset products.
"The demand for customised short runs in offset quality is steadily rising. That's why we were looking for new technology, which could offer such quality. The same applies to environmental friendliness," says André Kern, who runs the Blue Angel-certified company with his brother.
The production of inserts for individual products in short runs is becoming increasingly important for Kern, as is the case for furniture manufacturers and for everyday products such as kitchenware.
"Our customers, and their end customers in turn, expect a high-quality look and feel akin to that of offset printing. For short runs, however, this cannot cover the costs of offset printing," explains André Kern.
As an EMAS-certified print shop, Kern is experiencing high demand for more sustainable printed material.
André Kern continues, “With the digital printing processes in use up to now, however, the problem remains that the ink applied cannot be easily removed from the paper for recycling purposes."